Your IP, Systematised Into Infrastructure That Compounds Forever
We build sophisticated diagnostic assessments for established thought leaders. Assessments that qualify leads, demonstrate your expertise, and capture Proprietary Data worth more than the leads themselves. We call it a Data Funnel. Built in 60 days. Compounding forever.
See Our Offers"One of the most pleasant and profitable investments I have ever made."
"A white-glove, VIP experience from start to finish."
"1000x more valuable for the person taking it."
"They have created a Category of One."
The diagnostic is the mechanism. The data is the asset. Leads and clients are a given.
Choose Your Path
The blueprint before the build. Six deliverables that extract your IP and design the diagnostic assessment that becomes your front door.
Learn MoreAuthority Scan included. We extract your IP, design your diagnostic assessment, and build the complete Data Funnel. You show up for one day. We handle the rest.
Learn MoreThree pillars: diagnostic assessment infrastructure, agentic AI, and revenue systems. The complete transformation to Category of One.
Learn MoreEverything in the Authority Architect plus certification and licensing included. Your IP becomes the industry standard.
Learn MoreThe Authority Scan
The blueprint before the build. Six deliverables. Real numbers.
You have decades of proven expertise scattered across your head, your book, your presentations, your coaching sessions. Every sale still requires your presence. The Authority Scan extracts your IP, designs the diagnostic assessment that becomes your front door, and architects the infrastructure to get you out of the bottleneck.
One day. Six concrete deliverables. A complete blueprint for a diagnostic assessment built from your IP that qualifies leads, demonstrates your expertise, and routes the right people to the right offers without you in the room. Not a strategy day where you leave with a notebook full of good intentions. Architecture you can build from.
Six Core Deliverables
- Complete IP Extraction and Architecture Document: your entire IP documented, systematised, and structured for a diagnostic assessment
- Category of One Positioning Brief: makes you the only logical choice in your market. Position, messaging hierarchy, competitive moat
- Infrastructure Gap Analysis: bottlenecks keeping you trapped, prioritised by impact. What to fix, what order
- Complete Diagnostic Design Document: full assessment blueprint. Questions, scoring, branching, results, offer routing
- Offer Suite Architecture: restructured ladder with the diagnostic as front door. Ascension path, pricing logic, conversion architecture
- 90-Day Implementation Roadmap: step by step. Whether you build with us or elsewhere, complete clarity on the path forward
Bonus: Data Asset Valuation. Your diagnostic assessment also captures structured behavioural data that has significant commercial value. Most authorities are sitting on hundreds of thousands in data value they do not know exists. The Scan reveals exactly what that looks like.
"It was 12/10 amazing. So grateful to have the benefit of your genius applied to our business."
What if I want to build after? If you proceed to the Data Funnel Intensive, your Scan fee is deducted from the Intensive investment. The blueprint is never wasted.
I already have a quiz. A quiz captures a name and email worth about a dollar. A diagnostic assessment built as a Data Funnel captures 40+ structured data points worth four hundred dollars per contact. The Scan shows you the gap.
The Data Funnel Intensive
Day one: your IP is scattered. Day sixty: your diagnostic assessment is live and capturing data.
This is our core engagement. One immersive strategic session where I extract your intellectual property and design a sophisticated diagnostic assessment, what we call a Data Funnel, that captures structured behavioural data from every person who takes it. Then my team builds everything whilst you get back to your business. The Authority Scan is included; if you have already completed one, the fee is deducted.
Week 1: Strategic intensive with me. Deep IP extraction. Data Funnel architecture. I see the framework whilst you are still explaining it.
Weeks 2-6: My team builds. Diagnostic design. Technical implementation. Platform integration. CRM. Email sequences. Data warehousing. T&Cs for data licensing from day one. Everything.
Weeks 7-8: Testing, refinement, launch.
Day 60: Live. Proprietary Data starts compounding.
Format
Virtual
One full day via Zoom. Same strategic depth. Same deliverables. Same expert team.
In Person
Three days at Galgorm, a 5-star spa resort in Northern Ireland. Thermal village. Award-winning restaurant. Premium accommodation included. Or I travel to you.
What You Get
- Authority Scan (included): IP extraction, positioning, gap analysis, diagnostic design, offer architecture, roadmap
- Complete diagnostic infrastructure: multi-dimensional from your IP. Scoring, branching, results. Not a five-question quiz
- Scorecraft and intelligence systems: custom scoring, lead tiers, Smart Routing Engine
- Results and conversion infrastructure: personalised results, branded reports, transformation sequence
- Data capture optimisation: dual-purpose questions: value delivery AND monetisable data. T&Cs for licensing from day one
- Go-live support: technical launch, integration testing, initial optimisation
"She read my entire book before we started, showing her commitment to truly understanding my IP. Maeve and her team then built an incredible assessment tool that has been one of the most pleasant and profitable investments I have ever made."
"She has a true gift for pulling the vision out of you, then translating it into an assessment that is beautifully built, seamlessly connected, and lightning-fast to execute."
How much of my time does this take? The strategic intensive plus three milestone reviews. Perhaps 2-3 days total over 60 days. You stay in your zone of genius. We handle everything else.
The Authority Architect
From respected expert to the reference point others are compared against.
Twelve months. Two in-person strategic sessions at Galgorm in Northern Ireland, or on location with you. Three pillars working together: a diagnostic assessment built as a Data Funnel, agentic AI intelligence, and complete revenue systems. This is not a consulting engagement. It is a partnership to build something permanent.
The way Myers-Briggs became the language of personality. The way StrengthsFinder became the language of talent. That, for your IP.
Pillar 1: Authority Assets (Diagnostic Infrastructure)
The complete Data Funnel build with ongoing optimisation across the full 12-month engagement. The diagnostic is not a one-off deliverable; it is continuously improved as data reveals what is working.
Pillar 2: Smart Scale / Intelligence Engine
Custom AI agent deployment across revenue-critical business functions: content production, lead generation, sales and conversion intelligence, strategic reporting. Scope and number of agents determined during the Authority Scan based on your specific operational needs.
Pillar 3: Revenue Infrastructure
Everything you need to convert and serve your audience: sales pages, client portals, live events pages, membership areas, offer suite restructured around the diagnostic, funnel redesign, indoctrination sequences, remarketing layers, KPI dashboard with weekly reporting. Nine months of post go-live optimisation.
The Journey
Months 1-2
In-person intensive at Galgorm or on location. IP extraction. Data Funnel architecture. Category of One positioning.
Months 2-3
Technical build. Data warehousing. Lead scoring. Smart routing. Revenue infrastructure.
Month 3
Data Funnel goes live. Proprietary Data compounding from day one.
Months 4-6
Data collection. Pattern analysis. Conversion refinement. First monetisation opportunities assessed.
Months 7-9
Second in-person session. Agentic AI system design and deployment. Smart Scale intelligence.
Months 10-12
Category of One architecture. Data partnerships. Multi-revenue stream activation.
Available Add-Ons
Certification
Certification programme architecture, training curriculum, certified practitioner systems, QA framework. Turns your IP into a credentialed programme others pay to deliver.
Licensing
White-label diagnostic versions, partner onboarding systems, revenue sharing architecture, licensee management. Third parties deploy your IP under licence.
The Shift
Before: One brilliant choice among many. IP that AI can replicate by lunchtime. Respected, yes. Replaceable, also yes.
After: The reference point. Proprietary Data compounding daily. Your IP becoming industry language. Work that outlives the algorithm and outlives you.
"Working with Maeve has been such an amazing experience. She operates with true professionalism and excellence, and really supports you every step of the way. It feels like a white-glove, VIP experience from start to finish."
"She was organised, fast, easy to collaborate with, and clearly an expert at what she does. She integrated into my core launch team effortlessly."
How much of my time does this require over 12 months? Two in-person sessions plus periodic milestone reviews. Your team handles the day-to-day. We handle the build. You stay in your zone of genius.
The Legacy Architect
Your IP becomes the industry standard. Not a metaphor. Literally.
Everything in the Authority Architect plus certification and licensing infrastructure included. The full ecosystem: diagnostic assessment infrastructure, AI agents, revenue systems, certification programme architecture, white-label diagnostic licensing, and data partnership architecture at scale.
This is how DISC became the language of behaviour. How StrengthsFinder became the language of talent. How Myers-Briggs became the language of personality. We build the infrastructure for your IP to do the same.
What Is Included
Everything in the Authority Architect: Data Funnel build with ongoing optimisation. Agentic AI deployment. Revenue infrastructure: sales pages, client portals, live events pages, membership areas, funnels, indoctrination sequences, remarketing, KPI dashboards.
Plus Certification (included): Programme architecture, training curriculum, certified practitioner systems, quality assurance framework, certification assessment creation. Turns your IP into a credentialed programme others pay to deliver.
Plus Licensing (included): White-label diagnostic versions, partner onboarding systems, revenue sharing architecture, licensee management. Third parties deploy your IP under licence.
The Phases
Months 1-12
Authority Architect foundation. Diagnostic infrastructure, AI agents, revenue systems, data architecture.
Months 12-18
Certification architecture. Training curriculum, practitioner systems, QA framework.
Months 14-20
Licensing infrastructure. White-label diagnostics, partner onboarding, revenue sharing.
Months 20-24
Market activation. First cohort, licensing partner acquisition, ongoing advisory.
The Compound Effect
Data from your own diagnostic, plus every certified practitioner, plus every licensee. Exponential compounding. The dataset becomes the industry benchmark. Premium pricing from multiple enterprise buyers.
"I truly believe they have created a Category of One. I have never experienced this level of service, team cohesiveness, and genuine commitment to doing what is best for the client."
Who qualifies for this? Exclusively past Authority Architect clients whose IP and audience support certification demand. Three strategic sessions over 18-24 months. This is not a pitch on the first call. It emerges when ambition outgrows scope.
Ongoing
Smart Scale
From $5,000/monthAgentic AI that compounds over time. 3-month initial, then month-to-month.
Autonomous AI systems across four functions: content production, lead generation, sales and conversion intelligence, strategic reporting. Custom agents calibrated to your voice, your frameworks, your business model. Living systems that turn your Data Funnel output into decisions.
Post-Architect continuation or standalone for 6-9 figure thought leaders who are the bottleneck. Quarterly performance reviews built in.
Work With Maeve
From respected but replaceable to the only logical choice.Maeve Ferguson
This Is Not for Everyone
If you have not yet proven your IP works with real clients paying real money, we are not the right fit. We build infrastructure for brilliance that already exists.
Proven IP
10, 20, 30 years of refined IP. Bestselling author, keynote speaker, or both. Your expertise has made people's lives measurably better and it has made you real money.
7-10 Figure Revenue
You invest $12,500 to $185,000+ because you know the difference between a cost and an investment. You decide fast when you recognise quality.
Done Being Replaceable
Done watching AI replicate decades of your work in seconds. Done being one brilliant choice among many. Ready to be the only logical choice.
Ready to Build
You are not looking for another strategy session, another mastermind, another conversation about what you should do someday. You are ready to build now.
Every Day Without This Infrastructure Is a Day You Cannot Get Back.
Your IP is being commoditised right now. The data opportunity inside your audience is depreciating right now. The only question is how much longer you are willing to wait.
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